S
Select Character

SimWiki

Campaigning

Use rallies, fundraisers, ads, and polls to move voters and finance your run.

Rallies (20 Energy)

  1. Open the actions tray on /politics/elections and choose Rally.
  2. Select your filing, state/county, target voters (Conservative/Moderate/Liberal), and issue.
  3. Confirm to spend 20 Energy; approval shifts based on target fit and speech quality.
  • Pick active issues with the highest relevance to your target group.
  • Rotate counties to spread gains; repeating the same spot has diminishing reach.

Fundraisers (50 Energy)

  1. Open Fundraiser from the actions tray.
  2. Select state and county; preview expected haul (based on market, population, and your skills).
  3. Confirm to spend 50 Energy and collect cash.
  • Higher population + strong market multipliers yield better results.
  • Boost charisma/networking/leadership/financial acumen to raise more.
  • Chain fundraisers before large ad buys to keep cash stocked.

Ads (5 Energy + budget)

  1. Open Ad in the actions tray.
  2. Choose filing, media market, target voters, issue, and script.
  3. Select budget: 100k, 500k, or 1M cash; spend 5 Energy to run.
  • Larger budgets buy more reach in that media market.
  • Match issue + target to avoid backlash; scripts are graded before commit.
  • Use ads to reinforce strong counties after a rally bump.

Polls & surrogates

  • Polls sample support in a region or segment; use them to decide your next target.
  • Surrogate actions mirror rallies/ads but can scale coverage; costs vary by action.
  • Keep spare Energy for surprise polls close to election day.

Cadence tips

  • Alternate fundraising and outreach so you never stall for cash.
  • Cover multiple counties within the same media market before running ads there.
  • Bank Energy before late-cycle pushes; regen is +2/hour (100 max).

Where to go next

Tips & Tricks

  • Chain rallies → fundraisers → ads in the same region.
  • Keep a buffer of Energy for last-minute moves.
  • Use polls to prune low-ROI targets before big spends.

FAQ

  • Do ads stack? Diminishing returns apply within the same window.
  • Are debates interactive? Debate mechanics are planned for a future update.